Top Brands in Golf
As the Open Championship was played for the 148th time, it was a reminder that golf is one of our oldest sports. Yet the brands that dominate the golf marketplace are relatively young –...
As the Open Championship was played for the 148th time, it was a reminder that golf is one of our oldest sports. Yet the brands that dominate the golf marketplace are relatively young –...
Rory McIlroy‘s days as a free agent have come to an end. After his corporate partner Nike Golf exited the golf hardware business last August the former World No. 1 golfer decided on what...
In the summer of 1991, a reporter corralled the new 15-year old winner of the Junior World Golf Championship coming off the 18th green at Torrey Pines. “How many tournaments had he won,” asked...
As Tiger Woods returns to competitive golf for the first time in 466 days, there is only one thing that is guaranteed: he WILL finish in the top twenty. That is because the Hero...
It’s not easy to make a name for oneself in the world of golf ball manufacturing. In fact, for over a century the list began and ended at one: Coburn Haskell. It was back...
The best feel or the lowest spin off the driver for maximum length? It’s the “tastes great” or “less filling” conundrum of golfers everywhere. Nike feels your pain, and they’re taking measures to...
Nike before Tiger Woods In 1996, Eldrick Woods was still an amateur, albeit with the most glistening amateur record since Bobby Jones. Nike rocked the golf – and sports world – by signing the...
Nike Golf has come a long way in golf since it signed Seve Ballesteros to peddle its first line of spiked golf shoes in 1985. The Oregon-based company did not even make its...
Those Nike golf shoes certainly haven’t hindered Daric Ashford’s climb to the top of the corporate ladder. Following news that Cindy Davis, Nike Golf’s first female president, would retire from the organization, Ashford was...